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2018 · E-commerce · optics & jewelry · Brazil (SC)

Seifert e-commerce — online store built with Agência Ousar

Seifert

In partnership with Agência Ousar

Seifert — an optics and jewelry brand from Jaraguá do Sul (SC) with physical stores and national reach — needed a production e-commerce surface. Pixelize delivered the store build in partnership with Agência Ousar (ous.ar): co-delivery / white-label engineering under Ousar’s client relationship, Pixelize owning the e-commerce implementation.

E-commerce live for Seifert — catalog-to-checkout storefront delivered with Agência Ousar on seifert.com.br.

Visit the siteRelated service
Full-page screenshot of the Seifert site — optics and jewelry brand with national e-commerce footprint

Context

Seifert combines brick-and-mortar trust in Jaraguá do Sul with a national online channel. The digital store had to carry brand credibility, product discovery, and a clear path to purchase — while the engagement ran through Agência Ousar as the marketing partner. Pixelize stepped in as the tech partner for the e-commerce build.

Challenge

  • Ship a real e-commerce storefront for a multi-store retail brand — not a brochure site
  • Keep catalog, product pages, and checkout coherent for national online sales
  • Deliver as white-label / co-delivery with Agência Ousar without fracturing ownership
  • Hand off a store the brand and agency could operate after go-live

What we shipped

E-commerce build for Seifert in partnership with Agência Ousar: storefront structure for product discovery and purchase, responsive front, and production cutover on the official domain. Pixelize owned engineering; Ousar owned the client relationship and go-to-market partnership.

Stack

  • E-commerce
  • Storefront / PDP
  • Checkout path
  • Responsive front
  • White-label delivery

How we ran it

  1. 01

    Align

    Scope with Agência Ousar: catalog, checkout goals, brand constraints.

  2. 02

    Structure

    Store IA — browse → product → cart → checkout.

  3. 03

    Build

    E-commerce front and flows; Pixelize as tech partner.

  4. 04

    Launch

    Go-live on seifert.com.br with Ousar coordination.

  5. 05

    Handoff

    Ops notes for catalog and store ownership.

Outcomes

  • Store

    E-commerce storefront delivered for Seifert

  • Ousar

    Co-delivery with Agência Ousar (ous.ar)

  • BR

    National online channel for an SC retail brand

Named engagement delivered in partnership with Agência Ousar. Year aligned to Seifert’s public e-commerce launch (2018); exact Pixelize delivery month not independently confirmed. No confidential GMV or traffic metrics disclosed. Site may have evolved since launch.

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